Profile: Nichola Bushnell
UK-born Nichola has a impressive list of clients to her name, but her friendly approach and great sense of humour make her fun and easy to work with. She established her own company, The Marketing Therapist, in 2006 with one aim in mind: to offer greater marketing value to business clients.
Today she works with clients, focusing on the wider and more strategic aspects of their business drivers and marketing needs, and how the entire business can influence the performance of marketing and sales programmes. Her aim is to identify the highest-value opportunities, address the most critical challenges, and, by doing so, transform the businesses
Nichola’s personal, customised approach combines deep insight into the dynamics of companies and their markets with close collaboration across the client organisation. The end result for her client’s is clarity, focus and a greater connection to their customers and markets.
International experience
Nichola gained her marketing qualification with the London Business School and has studied with the British Chartered Institute of Marketing.
She has extensive experience across the broad spectrum of marketing and communication disciplines, research, business and new market development and sales disciplines, and offers a wide range of industry and corporate business experience.
Her impressive client list includes: British Broadcasting Company (BBC UK), Hasbro (UK), Reuters, Disney and Granada Studios, London Transport, Northumbrian Water, Coutts Bank and, since her move to New Zealand in 1999, a range of small, medium and corporate businesses in this country.
Key roles
These include: Marketing strategy manager, business to business, Westpac Banking Corporation, Auckland; Marketing specialist, Carter Holt Harvey, Tokoroa; Business development and key account manager, Network Research, London (UK); Marketing services strategy & business relationship manager, British Telecom, London (UK).
Creative edge
Energetic and creative, Nichola is fun to work with and an outstanding communicator.
Her keen commercial mind is coupled with strong business acumen and ethics. This enables her to deliver informed, original and very effective solutions, and, as her client, you will be included and consulted through every crucial stage of the work. She is expert designer of end-to-end marketing strategies and plans, and genuinely passionate about helping people in New Zealand and global businesses deliver positive customer experience.
Call Nicky to discuss how your marketing delivers a healthy contribution to your business 027 276 5657 or email nicky@themarketingtherapist.org
